ReachUp Media
THE WORK

Results that
Slap.

Scroll to explore our featured brand case studies and exclusive artist portfolio.

🚕
Live

CabBazar Phase 2

Scaling regional mobility: Focused entirely on NCR-centric areas to drive local app installs and ride bookings.

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The Challenge

Breaking the monopoly of established ride-hailing giants in the NCR region by positioning CabBazar as the reliable, transparent, and affordable local choice.

The Approach

  • Targeting nano/micro-creators across NCR sharing genuine travel vlogs.
  • Highlighting 'Zero Surge Pricing' during peak regional travel seasons.
  • Hyper-local comedic sketches comparing local travel struggles vs CabBazar convenience.
  • Aggressive promo-code integration for direct app-install attribution.

Campaign Impact

Awaiting Data
Campaign Live

Total Organic Reach:
Awaiting Data

This campaign is currently active across the National Capital Region (NCR). Performance metrics will be updated upon phase completion.

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Space Seven Fitness Logo Case Study

Space Seven Fitness

How We Helped Space Seven Fitness Turn Views into Foot Traffic

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The Challenge: Cutting Through the Noise

Mohali has a thriving fitness scene, but that also means the market is incredibly loud. Space Seven Fitness isn't just another gym—it’s a premium training facility with top-tier equipment and an intense, supportive community. The problem? Generic "gym mirror selfies" weren't going to convey that vibe.

We needed a way to cut through the noise and show people exactly what it feels like to train there, moving the needle from passive scrolling to actual walk-ins.

Our Approach: Real Sweat, Real Results

Instead of just paying influencers to show up, we wanted to build a campaign around authenticity.

  • Quality Over Quantity: We meticulously scouted and successfully onboarded 8 local creators who genuinely aligned with the gym's hard-working ethos. It was a conscious choice to prioritize authentic content that perfectly showcased the premium facility.
  • Ditching the Generic Script: We didn't want standard promotional videos. Our team sat down and drafted highly technical, workout-specific briefs for each creator. We mapped out exactly which machines to highlight, what training forms to focus on, and how to capture the true scale of the facility. We wanted the audience to learn something, not just look at something.
  • Boots on the Ground: You can't capture the energy of a gym from behind a laptop. We were on-site at Space Seven Fitness for the shoots, coordinating directly with the creators. Being there in person allowed us to direct the lighting, set the pacing, and make sure the premium feel of the space translated perfectly on camera. It was hands-on, high-energy, and ensured that every piece of content met the standard we promised.
350,000+

Total Reach/Views

8

Total Influencers

4.8%

Engagement Rate

Done

Lead Tracking

WHAT WE ACTUALLY SAW: THE REAL IMPACT

Hitting over 350,000 views is a great feeling, but what really mattered was the 4.8% engagement rate and the completed lead tracking we set up. People weren't just swiping past; they were paying attention. Here is what we learned from the community's reaction:

🏋️‍♂️

Form Over Flex Wins

The audience loved the technical breakdowns. Videos showing proper lifting forms and how to use specific machinery got way more love than standard aesthetic shots. Educational content is what built that 4.8% engagement.

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Local Pride is Real

Highlighting the Mohali location prominently made a huge difference. People wanted to know that this premium space was right in their backyard.

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Tracking the Journey

By integrating active lead tracking, we didn't just hand Space Seven a spreadsheet of views. We helped connect the dots between a viral video and a new member walking up to the front desk.

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CabBazar Logo Live

CabBazar

Multi-Influencer Marketing Campaign • April 2026

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The Challenge & Objective

Our primary goal was to drive widespread brand awareness and significantly increase cab bookings across key target regions. We leveraged targeted influencer partnerships to build trust, showcase the ease of using CabBazar, and encourage direct conversions.

What We Did

  • End-to-End Campaign Management: Executed a comprehensive multi-influencer strategy tailored to CabBazar's target audience.
  • Creator Onboarding & Coordination: Handled seamless onboarding, managed deliverables, and ensured brand-aligned content creation.
  • Logistics & Payout Management: Streamlined the administrative process, ensuring timely tracking and influencer payouts.

Campaign Impact & Metrics

Metric Performance
Total Reach/Views 239,629
Engagement Rate 3.2% (1.6x Over Avg)
Number of Influencers 10 Active

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Minimalist Logo Case Study

Minimalist Skincare

REGIONAL PILOT: TIER 2 & 3 MARKET PENETRATION

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Building Local Trust through Education

The Challenge

Skincare ingredients (Niacinamide / Salicylic Acid) ko un regions mein popular banana jahan log sirf traditional products use karte hain.

The Strategy

12+ Regional Creators (Hindi, Bengali, Assamese) ko onboard kiya taaki "Language Barrier" khatam ho aur local trust build ho.

Content Type

"Myth-vs-Science" Reels. Boring ads ki jagah humne skincare routines ko daily lifestyle hacks ki tarah dikhaya.

Campaign Impact (The Numbers)

Metric Performance
Total Organic Reach 8,40,000+
Avg. Engagement Rate 3.2% (1.5x Over Avg)
Content Saves 15% Increase
Regional CVR 1.4x Growth

High intentionality: users saved routines for future reference, driving brand trust and sales scaling.

BEYOND JUST VIEWS: EXECUTION EXCELLENCE

Our Unique Edge
🎯

High-Retention Creators

Hum sirf followers nahi dekhte, hum un creators ko pick karte hain jinka Watch Time 80% se upar ho.

🎬

UGC Production

Influencers ko professional "Scripting & Filming Guides" dete hain taaki output high-quality aur relatable lage.

📊

Performance Monitoring

Har creator ke dashboard ko track karte hain taaki 1.5M views ka target (humara commitment) hit ho sake.

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Monginis Logo Brand Case Study

Monginis

Shifting traditional perception to a modern 'daily celebration' partner across hyper-local markets.

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The Challenge

Overcoming language and trust barriers in Lucknow and Patna to shift brand perception from "Birthdays Only" to a modern daily celebration partner.

The Approach

  • 12+ Food & Lifestyle creators onboarded for hyper-local connect.
  • Replaced "Boring Ads" with Hindi & local slang storytelling.
  • "Daily Wins" positioning (exams, promotions) over just birthdays.
  • Embedded precise CTAs for store locator conversions.

Campaign Results

3.19% ER
0.63% Saves
1.14% CVR
2+K Queries

Total Organic Reach:
763,548

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EXCLUSIVE TALENT

Artist Management Roster

We represent and manage exclusive music artists, comedians, and creators—handling their booking, PR, fests, and corporate events pan-India.

Dheer Official Logo
Artist

Dheer Official

Live Acts • College Fests • Corporate Events

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Electrifying Live Performances

Check out Dheer's crowd reactions on Insta.

@dheerofficial_ →

Featured Live Shows

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Live 2 Brand Campaigns